If I Had One Wish…

Carrie Gouskos, producer, Warhammer Online: Age of Reckoning

"What I would like to see would be standardised, tiered knowledge between different companies. Or tools between companies, like you see in other industries where some things are taken for granted.

I feel like a lot of companies are forced to create everything from scratch. If they had the advantage of a bigger company or another company's tools, we'd see a lot of interesting ideas make their way to the forefront without making a lot of the same mistakes a lot of other games have."

Tim Schafer, founder, Double Fine Games

"In some ways I just wish it was easier on development teams. Not just mine. We've actually had it pretty good compared to a lot of them.

But I've seen a lot of good teams get together and have a rough time of it. Games are hard, as is figuring out how to make games good.

They struggled to do their first game. Got it done. And then when they've learned all their lessons and they've bonded as a team and they've figured out their processes and they realise what they did wrong with the technology and they want to change it all, their publisher just shuts them down. Lately I've seen that a lot.

It seems like something that holds our industry back... It would be so great if there were some way these teams could survive, if it was easier for a team to learn from its lessons.

The forces are against you when you're trying to do something that's good for the industry, which is create new IPs and put new ideas out there and invent new types of gameplay. The industry doesn't necessarily support that.

Then again, maybe it should be like that because you should have to fight for these things. It shouldn't be too easy, otherwise people wouldn't put their whole heart and soul into it as much.

People with money and publishers are in a position of supporting innovation and supporting R&D and indie games within their corporations. I wish there was a way to make that happen more.

Ultimately I guess I'd like to see the market broader. I'd like to see it reach more people than it does right now. Everybody in society should enjoy games. It doesn't have to be this walled garden."

Forest Large, producer, Lara Croft and the Guardian of Light

"I would love to see more women developers. When I'm at E3 I want to see just as many women as men developers on the floor. Then there would be more variation in the games that are out there. Through the games that we develop and offer, we could offer different types of experience.

Not to say that women own the space of crying, but in terms of having an emotional experience, more women developers engaging with game development could help that effort.

It would definitely benefit the games we put out there. If you have more female animators, women understand how women move better than anyone. Even just through the lens of realism, for example, we could achieve that.

I don't want you to think that Lara Croft is the only multi-dimensional female character out there in games. I don't think that at all. I think there are a lot of amazing female characters. I just want a few more.I was really inspired by Heavenly Sword. That was a good start."