SEGA to teach English of the Dead
To feed Japanese brains.
SEGA wants Japanese people to learn our language from zombies in English of the Dead.
This is a DS spin-off in the House of the Dead series, according to Famitsu (translation by 1UP), in case you were struggling to make the connection.
It has you fending off hordes of undead by spelling out Japanese words in English. So, when a grizzly grave escapee approaches, a word will spring up in the corner of the top screen, then you use a keyboard on the bottom screen to translate it.
Get it right and the zombie will die screaming the word you killed it with, which helps get a phonetic feel for the murderous translation.
There are various other types of question to stop you dying of boredom, a training mode, available hints if you start struggling and settings to fiddle around with if you want more of a challenge.
SEGA has made no noises about taking this initiative to the west, which is probably unlikely to happen unless it sells like battery-farmed chicken.